Item view 1-77127235

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Cover image
Header Card Description: Sointu Borgin luotsaamassa kilpailurealityssa etsitään jälleen valovoimaisinta sometyrkkyä. Vaatimustaso on korkealla, sillä kaikki kisaajat ovat jo sosiaalisesta mediasta tuttuja ammattivaikuttajia. Nyt ei lähdetä perusteista, vaan pureudutaan kaupallisen vaikuttajan työn ytimeen ja sen vaiettuihin salaisuuksiin. Voiko vaikuttaja menestyä ilman karismaa, pitääkö omat tragediat osata kääntää otsikoiksi ja pärjääkö alalla kyynärpäätaktiikalla? Saadakseen managerointisopimuksen kilpailijoiden on päihitettävä toisensa ja omat epävarmuutensa, sillä tätä kisaa ei voiteta himmailemalla. Katso uusi Sointu Borg & Tyrkyt kausi Areenassa! Card JSON { "controls": [ { "destination": { "type": "series", "uri": "yleareena://items/1-67448892" }, "icon": { "id": "chevron-left", "version": "1750676272" }, "style": { "iconPosition": "left", "variant": "tertiary" }, "tag": "series", "title": "Sointu Borg & Tyrkyt", "type": "navigator" }, { "audience": { "authenticated": false }, "destination": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/controls/play/1-77127235?language=fi&v=10&client=yle-areena-web" }, "tag": "play", "type": "reference" }, { "audience": { "authenticated": true }, "destination": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/controls/play/1-77127235?language=fi&v=10&client=yle-areena-web" }, "tag": "play", "type": "reference" }, { "analytics": {}, "destination": { "type": "clip", "uri": "yleareena://items/1-77127235" }, "functionality": { "id": "share" }, "icon": { "id": "share", "version": "1750676272" }, "style": { "iconPosition": "left", "variant": "tertiary" }, "title": "Jaa ohjelma", "type": "activator" }, { "analytics": {}, "audience": { "authenticated": false }, "backgroundColor": "#00000000", "functionality": { "id": "login" }, "icon": { "id": "icon-favorite-off", "version": "1750676272" }, "style": { "iconPosition": "left", "variant": "tertiary" }, "title": "Lisää omalle listalle", "type": "activator" }, { "audience": { "authenticated": true }, "destination": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/controls/favorites/1-67448892?language=fi&v=10&client=yle-areena-web" }, "type": "reference" }, { "audience": { "subAccount": false }, "destination": { "type": "external-html", "uri": "https://areena.yle.fi/1-67448892" }, "tag": "link", "title": "Sointu Borg & Tyrkyt Areenassa!", "type": "navigator" } ], "description": "Sointu Borgin luotsaamassa kilpailurealityssa etsitään jälleen valovoimaisinta sometyrkkyä. Vaatimustaso on korkealla, sillä kaikki kisaajat ovat jo sosiaalisesta mediasta tuttuja ammattivaikuttajia. Nyt ei lähdetä perusteista, vaan pureudutaan kaupallisen vaikuttajan työn ytimeen ja sen vaiettuihin salaisuuksiin. Voiko vaikuttaja menestyä ilman karismaa, pitääkö omat tragediat osata kääntää otsikoiksi ja pärjääkö alalla kyynärpäätaktiikalla? Saadakseen managerointisopimuksen kilpailijoiden on päihitettävä toisensa ja omat epävarmuutensa, sillä tätä kisaa ei voiteta himmailemalla.\n\nKatso uusi Sointu Borg & Tyrkyt kausi Areenassa!", "image": { "id": "13-1-77127235-1768816304582", "version": "1771235381" }, "labels": [ { "formatted": "30 s", "priority": 0, "raw": "PT30S", "rawType": "duration", "type": "duration" }, { "formatted": "traileri", "priority": 0, "type": "generic" }, { "formatted": "reality", "priority": 0, "type": "generic" }, { "formatted": "hyväntuulinen", "priority": 0, "type": "generic" }, { "formatted": "syventävä", "priority": 0, "type": "generic" }, { "formatted": "Sallittu kaikenikäisille", "priority": 0, "raw": "0", "type": "contentRating.ageRestriction" }, { "formatted": "julkaistu\nti 27.1.2026", "priority": 1, "raw": "2026-01-27T07:00:00+02:00", "rawType": "date", "type": "releaseDate" }, { "formatted": "Kuva: 16:9", "priority": 2, "type": "generic" }, { "formatted": "Katsottavissa vain Suomessa", "priority": 2, "type": "generic" }, { "priority": 2, "raw": "fi", "type": "region" }, { "priority": 2, "raw": "video", "type": "mediaType" }, { "raw": "1-77127235", "type": "itemId" } ], "presentation": "onDemandCard", "type": "card" }
Tabs Tab 1 of 1 List Katso myös, 20 cards Card Manifestoijat Description: Voiko ajatuksilla muuttaa elämän? Pointer: 1-71190204 (series) Card JSON { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-71190204.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1750676272" }, "tag": "play", "type": "navigator" } ], "description": "Voiko ajatuksilla muuttaa elämän?", "image": { "id": "13-1-71190204-1765790125074", "version": "1771268298" }, "labels": [ { "raw": "1-71190204", "type": "itemId" } ], "pointer": { "type": "series", "uri": "yleareena://items/1-71190204" }, "presentation": "seriesCard", "title": "Manifestoijat", "type": "card" } Card Sinkut paljaana Description: Realitysarja deittailusta ilman meikkiä Pointer: 1-50563577 (series) Card JSON { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-50563577.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1750676272" }, "tag": "play", "type": "navigator" } ], "description": "Realitysarja deittailusta ilman meikkiä", "image": { "id": "13-1-50563577-1734091434373", "version": "1737618390" }, "labels": [ { "raw": "1-50563577", "type": "itemId" } ], "pointer": { "type": "series", "uri": "yleareena://items/1-50563577" }, "presentation": "seriesCard", "title": "Sinkut paljaana", "type": "card" } Card Rap-Akatemia Description: Kuuden nuoren kasvu rap-artisteiksi Pointer: 1-71939624 (series) Card JSON { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-71939624.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1750676272" }, "tag": "play", "type": "navigator" } ], "description": "Kuuden nuoren kasvu rap-artisteiksi", "image": { "id": "13-1-71939624-1764225897381", "version": "1771268525" }, "labels": [ { "raw": "1-71939624", "type": "itemId" } ], "pointer": { "type": "series", "uri": "yleareena://items/1-71939624" }, "presentation": "seriesCard", "title": "Rap-Akatemia", "type": "card" } List JSON { "analytics": { "player_context": { "yle": { "ptype": "rec" } } }, "audience": { "subAccount": false }, "controls": [], "filters": [], "presentation": "medium-strip", "source": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/content/list?token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJzb3VyY2UiOiJodHRwczovL2FyZWVuYS1yZWNvbW1lbmRhdGlvbnMuYXBpLnlsZS5maS92MS9yZWNvbW1lbmRhdGlvbnMvaXRlbS8xLTc3MTI3MjM1P21lZGl1bT12aWRlbyZmYWxsYmFja19jYXRlZ29yeV93aGl0ZWxpc3Q9MzEtMS00IiwiY2FyZE9wdGlvbnNUZW1wbGF0ZSI6InJlY29tbWVuZGF0aW9uc0Zvckl0ZW1zIiwiYW5hbHl0aWNzIjp7InBsYXllcl9jb250ZXh0Ijp7InlsZSI6eyJwdHlwZSI6InJlYyJ9fX19.0pcV0tMqD-omFHRCLiFH57lIE3szcoz3s-1Nmlc1ksI&crop=20&language=fi&v=10&client=yle-areena-web" }, "style": { "image": "16:9", "layout": "horizontal", "size": "medium" }, "title": "Katso myös", "type": "list" } JWT payload { "analytics": { "player_context": { "yle": { "ptype": "rec" } } }, "cardOptionsTemplate": "recommendationsForItems", "source": "https://areena-recommendations.api.yle.fi/v1/recommendations/item/1-77127235?medium=video&fallback_category_whitelist=31-1-4" } Card response meta JSON { "analytics": { "context": { "yle": { "recommendation_id": "7247ca01-5228-460f-91c2-44183e36c111", "recommendation_method": "production_similar_combined", "source_url": "https://areena-recommendations.api.yle.fi/v1/recommendations/item/1-77127235?medium=video&fallback_category_whitelist=31-1-4&offset=0&limit=3" } }, "player_context": { "yle": { "ptype": "rec" } } }, "cardOptionsTemplate": "recommendationsForItems", "count": 20, "expires": "2026-02-23T11:59:54Z", "limit": 3, "offset": 0 } Tab JSON { "content": [ { "analytics": { "player_context": { "yle": { "ptype": "rec" } } }, "audience": { "subAccount": false }, "controls": [], "filters": [], "presentation": "medium-strip", "source": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/content/list?token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJzb3VyY2UiOiJodHRwczovL2FyZWVuYS1yZWNvbW1lbmRhdGlvbnMuYXBpLnlsZS5maS92MS9yZWNvbW1lbmRhdGlvbnMvaXRlbS8xLTc3MTI3MjM1P21lZGl1bT12aWRlbyZmYWxsYmFja19jYXRlZ29yeV93aGl0ZWxpc3Q9MzEtMS00IiwiY2FyZE9wdGlvbnNUZW1wbGF0ZSI6InJlY29tbWVuZGF0aW9uc0Zvckl0ZW1zIiwiYW5hbHl0aWNzIjp7InBsYXllcl9jb250ZXh0Ijp7InlsZSI6eyJwdHlwZSI6InJlYyJ9fX19.0pcV0tMqD-omFHRCLiFH57lIE3szcoz3s-1Nmlc1ksI&crop=20&language=fi&v=10&client=yle-areena-web" }, "style": { "image": "16:9", "layout": "horizontal", "size": "medium" }, "title": "Katso myös", "type": "list" } ], "type": "tab" }
Title Traileri: Sointu Borg & Tyrkyt - 2. kausi
Type view