Item view 1-78516440

/v1/ui/views/items/1-78516440.json?client=yle-areena-web&language=fi&v=10
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Cover image
Header Card Description: Veden pitäisi olla maailman yksinkertaisin juoma, mutta kaupan hyllyllä siitäkin on tehty jotakin enemmän. On vitamiinivettä, hyvinvointivettä, luksuslähdevettä ja vettä, jonka luvataan auttavan rauhoittumaan. Hartwallin markkinointijohtaja Tiia Seppälä kertoo, miten vedestä rakennetaan tuote ja brändi. Vesisommelier Mariia Gustafsson opettaa maistamaan vettä kuin ammattilainen ja Janne Saarikivi opettaa ymmärtämään vettä kuin kielitieteilijä. 8 controls, 12 labels Card JSON { "controls": [ { "destination": { "type": "series", "uri": "yleareena://items/1-78478688" }, "icon": { "id": "chevron-left", "version": "1750676272" }, "style": { "iconPosition": "left", "variant": "tertiary" }, "tag": "series", "title": "Suuri juomapodi", "type": "navigator" }, { "audience": { "authenticated": false }, "destination": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/controls/play/1-78516440?language=fi&v=10&client=yle-areena-web" }, "tag": "play", "type": "reference" }, { "audience": { "authenticated": true }, "destination": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/controls/play/1-78516440?language=fi&v=10&client=yle-areena-web" }, "tag": "play", "type": "reference" }, { "analytics": {}, "destination": { "type": "program", "uri": "yleareena://items/1-78516440" }, "functionality": { "id": "queue" }, "tag": "queue", "type": "activator" }, { "analytics": {}, "destination": { "type": "program", "uri": "yleareena://items/1-78516440" }, "functionality": { "id": "share" }, "icon": { "id": "share", "version": "1750676272" }, "style": { "iconPosition": "left", "variant": "tertiary" }, "title": "Jaa ohjelma", "type": "activator" }, { "analytics": {}, "audience": { "authenticated": false }, "backgroundColor": "#00000000", "functionality": { "id": "login" }, "icon": { "alt": "Lisää omalle listalle", "id": "icon-favorite-off", "version": "1750676272" }, "style": { "iconPosition": "left", "variant": "tertiary" }, "title": "Lisää omalle listalle", "type": "activator" }, { "audience": { "authenticated": true }, "destination": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/controls/favorites/1-78478688?language=fi&v=10&client=yle-areena-web" }, "type": "reference" }, { "destination": { "uri": "https://yleawsaudioipv4.akamaized.net/mediaredirect/78-4fb24c7482524e96b6d19beeef1a9fee.mp3" }, "icon": { "id": "icon-download", "version": "1750676272" }, "tag": "downloadLink", "title": "Lataa tiedosto", "type": "navigator" } ], "description": "Veden pitäisi olla maailman yksinkertaisin juoma, mutta kaupan hyllyllä siitäkin on tehty jotakin enemmän. On vitamiinivettä, hyvinvointivettä, luksuslähdevettä ja vettä, jonka luvataan auttavan rauhoittumaan. \n\nHartwallin markkinointijohtaja Tiia Seppälä kertoo, miten vedestä rakennetaan tuote ja brändi. Vesisommelier Mariia Gustafsson opettaa maistamaan vettä kuin ammattilainen ja Janne Saarikivi opettaa ymmärtämään vettä kuin kielitieteilijä.\n", "image": { "id": "13-1-78478688-1788777438375", "version": "1792568596" }, "labels": [ { "formatted": "25 min", "priority": 0, "raw": "PT1501S", "rawType": "duration", "type": "duration" }, { "formatted": "keskusteluohjelma", "priority": 0, "type": "generic" }, { "formatted": "ruoka", "priority": 0, "type": "generic" }, { "formatted": "humoristinen", "priority": 0, "type": "generic" }, { "formatted": "analyyttinen", "priority": 0, "type": "generic" }, { "formatted": "julkaistu\nto 15.10.2026", "priority": 1, "raw": "2026-10-15T06:00:00+03:00", "rawType": "date", "type": "generic" }, { "formatted": "käynnistyskerrat\n6 976", "priority": 1, "type": "generic" }, { "formatted": "Ääniraidat: suomi stereo", "priority": 2, "type": "generic" }, { "formatted": "Kuunneltavissa ulkomailla", "priority": 2, "type": "generic" }, { "priority": 2, "raw": "world", "type": "region" }, { "priority": 2, "raw": "audio", "type": "mediaType" }, { "raw": "1-78516440", "type": "itemId" } ], "presentation": "onDemandCard", "type": "card" }
Tabs Tab 1 of 1 List Kuuntele myös, 20 cards Card Suuri karkkipodi Description: Monta makeaa karkkitarinaa ja -faktaa Pointer: 1-70936310 (series) 1 control, 1 label Card JSON { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-70936310.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1750676272" }, "tag": "play", "type": "navigator" } ], "description": "Monta makeaa karkkitarinaa ja -faktaa", "image": { "id": "13-1-70936310-1719573715802", "version": "1792570585" }, "labels": [ { "raw": "1-70936310", "type": "itemId" } ], "pointer": { "type": "series", "uri": "yleareena://items/1-70936310" }, "presentation": "seriesCard", "title": "Suuri karkkipodi", "traits": { "contextMenu": { "source": "https://areena.api.yle.fi/v1/ui/profile/cardmenus/1-70936310/default?language=fi&v=10&client=yle-areena-web" } }, "type": "card" } Card Kaukaiset ystävät Suomi ja Japani 1900-luvulla Description: Erikoista sielujen sympatiaa Pointer: 1-4468281 (series) 1 control, 1 label Card JSON { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-4468281.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1750676272" }, "tag": "play", "type": "navigator" } ], "description": "Erikoista sielujen sympatiaa", "image": { "id": "13-1-4468281-1529415617714", "version": "1792573407" }, "labels": [ { "raw": "1-4468281", "type": "itemId" } ], "pointer": { "type": "series", "uri": "yleareena://items/1-4468281" }, "presentation": "seriesCard", "title": "Kaukaiset ystävät Suomi ja Japani 1900-luvulla", "traits": { "contextMenu": { "source": "https://areena.api.yle.fi/v1/ui/profile/cardmenus/1-4468281/default?language=fi&v=10&client=yle-areena-web" } }, "type": "card" } Card Töissä täällä Description: Komedia juuri sinun työyhteisöstäsi Pointer: 1-4134140 (series) 1 control, 1 label Card JSON { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-4134140.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1750676272" }, "tag": "play", "type": "navigator" } ], "description": "Komedia juuri sinun työyhteisöstäsi", "image": { "id": "13-1-4134140-1693294541039", "version": "1792572907" }, "labels": [ { "raw": "1-4134140", "type": "itemId" } ], "pointer": { "type": "series", "uri": "yleareena://items/1-4134140" }, "presentation": "seriesCard", "title": "Töissä täällä", "traits": { "contextMenu": { "source": "https://areena.api.yle.fi/v1/ui/profile/cardmenus/1-4134140/default?language=fi&v=10&client=yle-areena-web" } }, "type": "card" } List JSON { "analytics": { "player_context": { "yle": { "ptype": "rec" } } }, "audience": { "subAccount": false }, "controls": [], "filters": [], "presentation": "cover-strip", "source": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/content/list?token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJzb3VyY2UiOiJodHRwczovL2FyZWVuYS1yZWNvbW1lbmRhdGlvbnMuYXBpLnlsZS5maS92MS9yZWNvbW1lbmRhdGlvbnMvaXRlbS8xLTc4NTE2NDQwP21lZGl1bT1hdWRpbyZmYWxsYmFja19jYXRlZ29yeV93aGl0ZWxpc3Q9MzEtMS00IiwiY2FyZE9wdGlvbnNUZW1wbGF0ZSI6InJlY29tbWVuZGF0aW9ucyIsImFuYWx5dGljcyI6eyJwbGF5ZXJfY29udGV4dCI6eyJ5bGUiOnsicHR5cGUiOiJyZWMifX19fQ.5BO7dtDU3WZpCoJSwVxeS6lnz0qyeJRZboMhbndCUxg&crop=20&language=fi&v=10&client=yle-areena-web" }, "style": { "image": "1:1", "layout": "horizontal", "size": "medium" }, "title": "Kuuntele myös", "type": "list" } JWT payload { "analytics": { "player_context": { "yle": { "ptype": "rec" } } }, "cardOptionsTemplate": "recommendations", "source": "https://areena-recommendations.api.yle.fi/v1/recommendations/item/1-78516440?medium=audio&fallback_category_whitelist=31-1-4" } Card response meta JSON { "analytics": { "context": { "yle": { "recommendation_id": "065ff763-4ee7-4e22-9e14-b8ae8baf1fb7", "recommendation_method": "production_similar_combined", "source_url": "https://areena-recommendations.api.yle.fi/v1/recommendations/item/1-78516440?medium=audio&fallback_category_whitelist=31-1-4&offset=0&limit=3" } }, "player_context": { "yle": { "ptype": "rec" } } }, "cardOptionsTemplate": "recommendations", "count": 20, "expires": "2026-10-28T23:09:41Z", "limit": 3, "offset": 0 } Tab JSON { "content": [ { "analytics": { "player_context": { "yle": { "ptype": "rec" } } }, "audience": { "subAccount": false }, "controls": [], "filters": [], "presentation": "cover-strip", "source": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/content/list?token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJzb3VyY2UiOiJodHRwczovL2FyZWVuYS1yZWNvbW1lbmRhdGlvbnMuYXBpLnlsZS5maS92MS9yZWNvbW1lbmRhdGlvbnMvaXRlbS8xLTc4NTE2NDQwP21lZGl1bT1hdWRpbyZmYWxsYmFja19jYXRlZ29yeV93aGl0ZWxpc3Q9MzEtMS00IiwiY2FyZE9wdGlvbnNUZW1wbGF0ZSI6InJlY29tbWVuZGF0aW9ucyIsImFuYWx5dGljcyI6eyJwbGF5ZXJfY29udGV4dCI6eyJ5bGUiOnsicHR5cGUiOiJyZWMifX19fQ.5BO7dtDU3WZpCoJSwVxeS6lnz0qyeJRZboMhbndCUxg&crop=20&language=fi&v=10&client=yle-areena-web" }, "style": { "image": "1:1", "layout": "horizontal", "size": "medium" }, "title": "Kuuntele myös", "type": "list" } ], "type": "tab" }
Title Vesi, eli kuinka yksinkertaisesta tehtiin monimutkaista
Type view