Item view 1-67448892

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/v1/ui/views/items/1-67448892.json?client=yle-areena-web&language=fi&v=10
Analytics
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Cover image
Card
Description: Kahdeksan uransa alussa olevaa somevaikuttajaa kohtaa kaupallisen vaikuttajabisneksen raadollisuuden kilpaillessaan himoitusta managerisopimuksesta. Kilpailijoita valmentaa huippumenestynyt mediapersoona ja someammattilainen Sointu Borg. Vain yksi voi voittaa, nyt ei ole häpeä olla tyrkky! (Suomi, 2025.)
Card JSON
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Tabs
Tab 1 of 2 Jaksot
    • Card 1. Ken on heistä tyrkyin?
      Description: Sointu Borg ja hänen managerinsa Emmi Lehtomaa valitsevat kahdeksan potentiaalista somevaikuttajan alkua mukaan kilpailuun, jossa palkintona on kaikkien himoitsema managerisopimus. Kilpailijat kohtaavat Soinnun ja kisa lähtee heti käyntiin! Kuka kilpailijoista tekee parhaan ensivaikutelman ja miten Soinnun suora palaute otetaan vastaan?
      Pointer: 1-67448895 (program)
      Card JSON
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    • Card 2. Kauniit kuvat eivät riitä
      Description: Sointu laittaa kilpailijat heti kovaan kouluun - kirjaimellisesti. Kilpailijat saavat tehtävän, jonka kautta Sointu pääsee arvioimaan jokaisen potentiaalia ja ammattitaitoa somevaikuttajana. Luvassa on onnistumisia, pettymyksiä, tiukkaa palautetta ja murskautuneita unelmia.
      Pointer: 1-67448896 (program)
      Card JSON
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    • Card 3. Henkilöbrändisi olet sinä steroideissa
      Description: Nyt puhutaan suoraan rahasta! Tällä kertaa kilpailijat oppivat, miten oma henkilöbrändi kaupallistetaan ja heidän tulee tehdä koevedos vaikuttajakampanjasta. Tehtävä osoittautuu yllättävän haastavaksi, eivätkä tuomarit säästele sanojaan arvioidessaan kilpailijoiden suorituksia.
      Pointer: 1-67448897 (program)
      Card JSON
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    List JSON
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    JWT payload
    { "analytics": { "context": { "comscore": { "yle_referer": "tv.series_details.1-67448892.sointu_borg_tyrkyt.jaksot.episodes" } }, "player_context": { "yle": { "ptype": "eps" } } }, "cardCards": "default", "cardControls": "default", "cardLabels": "defaultGenerics", "cardOptionsTemplate": "episodes", "cardPointer": "default", "source": "https://programs.api.yle.fi/v3/schema/v3/series/1-67448892/seasons/%7Bseason%7D/episodes?availability=current&order=natural:asc&program_type=program" }
    • Card Sinkut paljaana
      Description: Realitysarja deittailusta ilman meikkiä
      Pointer: 1-50563577 (series)
      Card JSON
      { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-50563577.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1730971077" }, "tag": "play", "type": "navigator" } ], "description": "Realitysarja deittailusta ilman meikkiä", "image": { "id": "13-1-50563577-1734091434373", "version": "1737618390" }, "labels": [ { "raw": "1-50563577", "type": "itemId" } ], "pointer": { "type": "series", "uri": "yleareena://items/1-50563577" }, "presentation": "seriesCard", "title": "Sinkut paljaana", "type": "card" }
    • Card Terapiatreffit
      Description: Lämminhenkinen deittisarja
      Pointer: 1-63423818 (series)
      Card JSON
      { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-63423818.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1730971077" }, "tag": "play", "type": "navigator" } ], "description": "Lämminhenkinen deittisarja ", "image": { "id": "13-1-63423818-1697719329913", "version": "1731308655" }, "labels": [ { "raw": "1-63423818", "type": "itemId" } ], "pointer": { "type": "series", "uri": "yleareena://items/1-63423818" }, "presentation": "seriesCard", "title": "Terapiatreffit", "type": "card" }
    • Card Naiset ensin
      Description: Naisten vallankumous kulttuurissa
      Pointer: 1-71851382 (series)
      Card JSON
      { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-71851382.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1730971077" }, "tag": "play", "type": "navigator" } ], "description": "Naisten vallankumous kulttuurissa", "image": { "id": "13-1-71851382-1740733219645", "version": "1743170590" }, "labels": [ { "raw": "1-71851382", "type": "itemId" } ], "pointer": { "type": "series", "uri": "yleareena://items/1-71851382" }, "presentation": "seriesCard", "title": "Naiset ensin", "type": "card" }
    List JSON
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    JWT payload
    { "analytics": { "context": { "comscore": { "yle_referer": "tv.series_details.1-67448892.sointu_borg_tyrkyt.jaksot.similar" } }, "player_context": { "yle": { "ptype": "rec" } } }, "cardOptionsTemplate": "recommendationsForItems", "source": "https://areena-recommendations.api.yle.fi/v1/recommendations/item/1-67448892?medium=video&fallback_category_whitelist=21-12" }
Tab JSON
{ "analytics": { "context": { "comscore": { "yle_referer": "tv.series_details.1-67448892.sointu_borg_tyrkyt.jaksot" } }, "pageload": { "comscore": { "countername": "tv.series_details.1-67448892.sointu_borg_tyrkyt.jaksot", "yle_id": "1-67448892", "yle_ui_language": "fi" } } }, "content": [ { "analytics": { "context": { "comscore": { "yle_referer": "tv.series_details.1-67448892.sointu_borg_tyrkyt.jaksot.episodes" } }, "player_context": { "yle": { "ptype": "eps" } } }, "controls": [], "cursors": { "playlist": { "offset": 0, "step": 1 } }, "filters": [ { "options": [ { "default": true, "parameters": { "filter.order": "natural:asc", "path.season": "1-73150780" }, "title": "Kausi 1" } ], "presentation": "filter-dropdown", "required": true, "title": "Tuotantokaudet" } ], "presentation": "medium-list", "source": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/content/list?token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.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.UOKOWw2toHr3k3T62ka_HU0_EAmPr-oQoy8RE1V-xBU&path.season=1-73150780&language=fi&v=10&client=yle-areena-web" }, "style": { "image": "16:9", "layout": "vertical", "size": "medium" }, "type": "list" }, { "analytics": { "context": { "comscore": { "yle_referer": "tv.series_details.1-67448892.sointu_borg_tyrkyt.jaksot.similar" } }, "player_context": { "yle": { "ptype": "rec" } } }, "audience": { "subAccount": false }, "controls": [], "filters": [], "presentation": "medium-strip", "source": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/content/list?token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJzb3VyY2UiOiJodHRwczovL2FyZWVuYS1yZWNvbW1lbmRhdGlvbnMuYXBpLnlsZS5maS92MS9yZWNvbW1lbmRhdGlvbnMvaXRlbS8xLTY3NDQ4ODkyP21lZGl1bT12aWRlbyZmYWxsYmFja19jYXRlZ29yeV93aGl0ZWxpc3Q9MjEtMTIiLCJjYXJkT3B0aW9uc1RlbXBsYXRlIjoicmVjb21tZW5kYXRpb25zRm9ySXRlbXMiLCJhbmFseXRpY3MiOnsiY29udGV4dCI6eyJjb21zY29yZSI6eyJ5bGVfcmVmZXJlciI6InR2LnNlcmllc19kZXRhaWxzLjEtNjc0NDg4OTIuc29pbnR1X2JvcmdfdHlya3l0Lmpha3NvdC5zaW1pbGFyIn19LCJwbGF5ZXJfY29udGV4dCI6eyJ5bGUiOnsicHR5cGUiOiJyZWMifX19fQ.eiM4lQFAGKXtuyg60hafp6e4IXe1VyY3pX5oxAeRfyU&crop=20&language=fi&v=10&client=yle-areena-web" }, "style": { "image": "16:9", "layout": "horizontal", "size": "medium" }, "title": "Katso myös", "type": "list" } ], "slug": "jaksot", "title": "Jaksot", "type": "tab" }
Tab 2 of 2 Klipit
    • Card Traileri: Sointu Borg & Tyrkyt
      Description: Mediapersoona ja menestynyt vaikuttaja Sointu Borg on suunnannäyttäjä monelle nuorelle. Yhä useamman haaveammatti on olla somevaikuttaja, tubettaja tai podcast-juontaja. Harva kuitenkaan tietää kuinka paljon ja minkälaista työtä menestyminen vaatii. Pelkät kauniit kuvat eivät riitä. Vaikuttajan tulee olla valmis kovaan työhön ja myös tyrkyttämään itseään. Sointu Borg & Tyrkyt Yle Areena ja TV2 alkaen 17.2.
      Pointer: 1-73429760 (clip)
      Card JSON
      { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-73429760.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1730971077" }, "tag": "play", "type": "navigator" } ], "description": "Mediapersoona ja menestynyt vaikuttaja Sointu Borg on suunnannäyttäjä monelle nuorelle. Yhä useamman haaveammatti on olla somevaikuttaja, tubettaja tai podcast-juontaja. Harva kuitenkaan tietää kuinka paljon ja minkälaista työtä menestyminen vaatii. Pelkät kauniit kuvat eivät riitä. Vaikuttajan tulee olla valmis kovaan työhön ja myös tyrkyttämään itseään. \n\nSointu Borg & Tyrkyt Yle Areena ja TV2 alkaen 17.2.", "image": { "id": "13-1-73429760-1738928238200", "version": "1739787053" }, "labels": [ { "formatted": "30 s", "raw": "PT30S", "rawType": "duration", "type": "generic" }, { "formatted": "ke 5.2.2025", "type": "generic" }, { "pointer": { "uri": "yleareena://items/1-73429760" }, "raw": "PT30S", "rawType": "duration", "type": "progress" }, { "raw": "1-73429760", "type": "itemId" } ], "pointer": { "type": "clip", "uri": "yleareena://items/1-73429760" }, "presentation": "onDemandCard", "title": "Traileri: Sointu Borg & Tyrkyt", "type": "card" }
    List JSON
    { "analytics": { "context": { "comscore": { "yle_referer": "tv.series_details.1-67448892.sointu_borg_tyrkyt.klipit.clips" } }, "player_context": { "yle": { "ptype": "eps" } } }, "controls": [], "filters": [], "presentation": "medium-list", "source": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/content/list?token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.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.SzKp1F4bB5EBhgCeNVdB_JZ7g5gDSpFoYnLnBhjhuRY&language=fi&v=10&client=yle-areena-web" }, "style": { "image": "16:9", "layout": "vertical", "size": "medium" }, "type": "list" }
    JWT payload
    { "analytics": { "context": { "comscore": { "yle_referer": "tv.series_details.1-67448892.sointu_borg_tyrkyt.klipit.clips" } }, "player_context": { "yle": { "ptype": "eps" } } }, "cardCards": "default", "cardControls": "default", "cardLabels": "defaultGenerics", "cardOptionsTemplate": "episodes", "cardPointer": "default", "source": "https://programs.api.yle.fi/v3/schema/v3/series/1-67448892/episodes?availability=current&order=natural:asc&program_type=clip&publication_type=ondemand" }
    • Card Sinkut paljaana
      Description: Realitysarja deittailusta ilman meikkiä
      Pointer: 1-50563577 (series)
      Card JSON
      { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-50563577.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1730971077" }, "tag": "play", "type": "navigator" } ], "description": "Realitysarja deittailusta ilman meikkiä", "image": { "id": "13-1-50563577-1734091434373", "version": "1737618390" }, "labels": [ { "raw": "1-50563577", "type": "itemId" } ], "pointer": { "type": "series", "uri": "yleareena://items/1-50563577" }, "presentation": "seriesCard", "title": "Sinkut paljaana", "type": "card" }
    • Card Terapiatreffit
      Description: Lämminhenkinen deittisarja
      Pointer: 1-63423818 (series)
      Card JSON
      { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-63423818.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1730971077" }, "tag": "play", "type": "navigator" } ], "description": "Lämminhenkinen deittisarja ", "image": { "id": "13-1-63423818-1697719329913", "version": "1731308655" }, "labels": [ { "raw": "1-63423818", "type": "itemId" } ], "pointer": { "type": "series", "uri": "yleareena://items/1-63423818" }, "presentation": "seriesCard", "title": "Terapiatreffit", "type": "card" }
    • Card Naiset ensin
      Description: Naisten vallankumous kulttuurissa
      Pointer: 1-71851382 (series)
      Card JSON
      { "controls": [ { "destination": { "authentication": [ "yle-api" ], "type": "player", "uri": "https://areena.api.yle.fi/v1/ui/players/1-71851382.json?language=fi&v=10&client=yle-areena-web" }, "icon": { "id": "icon-play", "version": "1730971077" }, "tag": "play", "type": "navigator" } ], "description": "Naisten vallankumous kulttuurissa", "image": { "id": "13-1-71851382-1740733219645", "version": "1743170590" }, "labels": [ { "raw": "1-71851382", "type": "itemId" } ], "pointer": { "type": "series", "uri": "yleareena://items/1-71851382" }, "presentation": "seriesCard", "title": "Naiset ensin", "type": "card" }
    List JSON
    { "analytics": { "context": { "comscore": { "yle_referer": "tv.series_details.1-67448892.sointu_borg_tyrkyt.klipit.similar" } }, "player_context": { "yle": { "ptype": "rec" } } }, "audience": { "subAccount": false }, "controls": [], "filters": [], "presentation": "medium-strip", "source": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/content/list?token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJzb3VyY2UiOiJodHRwczovL2FyZWVuYS1yZWNvbW1lbmRhdGlvbnMuYXBpLnlsZS5maS92MS9yZWNvbW1lbmRhdGlvbnMvaXRlbS8xLTY3NDQ4ODkyP21lZGl1bT12aWRlbyZmYWxsYmFja19jYXRlZ29yeV93aGl0ZWxpc3Q9MjEtMTIiLCJjYXJkT3B0aW9uc1RlbXBsYXRlIjoicmVjb21tZW5kYXRpb25zRm9ySXRlbXMiLCJhbmFseXRpY3MiOnsiY29udGV4dCI6eyJjb21zY29yZSI6eyJ5bGVfcmVmZXJlciI6InR2LnNlcmllc19kZXRhaWxzLjEtNjc0NDg4OTIuc29pbnR1X2JvcmdfdHlya3l0LmtsaXBpdC5zaW1pbGFyIn19LCJwbGF5ZXJfY29udGV4dCI6eyJ5bGUiOnsicHR5cGUiOiJyZWMifX19fQ.jXermWqSc2dCETvJ6bDY3zcfm--GnhW1T2Gz_Qhi-Ms&crop=20&language=fi&v=10&client=yle-areena-web" }, "style": { "image": "16:9", "layout": "horizontal", "size": "medium" }, "title": "Katso myös", "type": "list" }
    JWT payload
    { "analytics": { "context": { "comscore": { "yle_referer": "tv.series_details.1-67448892.sointu_borg_tyrkyt.klipit.similar" } }, "player_context": { "yle": { "ptype": "rec" } } }, "cardOptionsTemplate": "recommendationsForItems", "source": "https://areena-recommendations.api.yle.fi/v1/recommendations/item/1-67448892?medium=video&fallback_category_whitelist=21-12" }
Tab JSON
{ "analytics": { "context": { "comscore": { "yle_referer": "tv.series_details.1-67448892.sointu_borg_tyrkyt.klipit" } }, "pageload": { "comscore": { "countername": "tv.series_details.1-67448892.sointu_borg_tyrkyt.klipit", "yle_id": "1-67448892", "yle_ui_language": "fi" } } }, "content": [ { "analytics": { "context": { "comscore": { "yle_referer": "tv.series_details.1-67448892.sointu_borg_tyrkyt.klipit.clips" } }, "player_context": { "yle": { "ptype": "eps" } } }, "controls": [], "filters": [], "presentation": "medium-list", "source": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/content/list?token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.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.SzKp1F4bB5EBhgCeNVdB_JZ7g5gDSpFoYnLnBhjhuRY&language=fi&v=10&client=yle-areena-web" }, "style": { "image": "16:9", "layout": "vertical", "size": "medium" }, "type": "list" }, { "analytics": { "context": { "comscore": { "yle_referer": "tv.series_details.1-67448892.sointu_borg_tyrkyt.klipit.similar" } }, "player_context": { "yle": { "ptype": "rec" } } }, "audience": { "subAccount": false }, "controls": [], "filters": [], "presentation": "medium-strip", "source": { "authentication": [ "yle-api" ], "uri": "https://areena.api.yle.fi/v1/ui/content/list?token=eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJzb3VyY2UiOiJodHRwczovL2FyZWVuYS1yZWNvbW1lbmRhdGlvbnMuYXBpLnlsZS5maS92MS9yZWNvbW1lbmRhdGlvbnMvaXRlbS8xLTY3NDQ4ODkyP21lZGl1bT12aWRlbyZmYWxsYmFja19jYXRlZ29yeV93aGl0ZWxpc3Q9MjEtMTIiLCJjYXJkT3B0aW9uc1RlbXBsYXRlIjoicmVjb21tZW5kYXRpb25zRm9ySXRlbXMiLCJhbmFseXRpY3MiOnsiY29udGV4dCI6eyJjb21zY29yZSI6eyJ5bGVfcmVmZXJlciI6InR2LnNlcmllc19kZXRhaWxzLjEtNjc0NDg4OTIuc29pbnR1X2JvcmdfdHlya3l0LmtsaXBpdC5zaW1pbGFyIn19LCJwbGF5ZXJfY29udGV4dCI6eyJ5bGUiOnsicHR5cGUiOiJyZWMifX19fQ.jXermWqSc2dCETvJ6bDY3zcfm--GnhW1T2Gz_Qhi-Ms&crop=20&language=fi&v=10&client=yle-areena-web" }, "style": { "image": "16:9", "layout": "horizontal", "size": "medium" }, "title": "Katso myös", "type": "list" } ], "slug": "klipit", "title": "Klipit", "type": "tab" }
Title
Sointu Borg & Tyrkyt
Type
view